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Frequently Asked Questions

A good routine for damaged hair starts with a gentle, strengthening shampoo, followed by a bonding or repair treatment on the mid-lengths and ends. Use the treatment as directed on the pack, protect hair from heat before styling, and avoid brushing it roughly when wet. Regular trims help remove split ends while you care for the rest of your hair.
A conditioner smooths the outer layer of the hair so it feels soft and detangles easily, and it is usually used after every wash. A hair treatment is more concentrated and is designed to help strengthen and condition damaged hair. Many people use a treatment a few times a week in place of, or before, their regular conditioner.
Yes, frequent high heat from straighteners, curling irons, and blow dryers weakens the bonds inside the hair, leading to dryness, frizz, and breakage. Lowering the temperature, using a heat protectant, and letting hair air-dry partly before styling all help. A strengthening treatment between styling sessions helps hair recover and feel smoother.
Wash with lukewarm water and a gentle shampoo, and wait at least 48 hours after coloring before your first wash. Bonding treatments help counter the weakening that coloring and bleaching cause, while heat protection and UV protection help keep color looking fresh. Washing a little less often also helps color last longer.
Frizz happens when the outer layer of the hair is rough or raised, letting it absorb moisture from the air and swell. Damage from heat, coloring, and rough handling makes frizz worse, as do humidity and dryness. Strengthening and conditioning treatments help smooth the hair surface, while gentle drying and less heat keep frizz under control.
Shiny hair reflects light from a smooth surface, so the key is repairing and sealing the outer layer. Use a strengthening shampoo and treatment, rinse with cooler water at the end of your shower, and minimize heat styling. A silk or satin pillowcase also helps reduce friction, which keeps hair feeling soft between washes.